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Potbelly is ready to spread the love with the return of its iconic Red Velvet Cookie for a limited time. The tasty Red Velvet treat is made with real white chocolate, has hints of vanilla and cocoa and is baked fresh daily.

The velvety treat is available in shops now, and to make the arrival even sweeter, Potbelly is treating rewards members to a tasty Perk. Whether you’re celebrating Valentine’s Day with a loved one, friends or looking to treat yourself, Potbelly Perks members will be able to receive a free cookie with the purchase of an entrée on Feb. 14. Entrées include any sandwich, whole salad, bowl of soup or Pick Your Pair.

Perks members can choose any cookie of their liking with the purchase of the entrée, which includes:  

  • Red Velvet Cookie
  • Oatmeal Chocolate Chip Cookie
  • Sugar Cookie
  • Chocolate Brownie Cookie 

As always, the cookies are baked fresh in-shop daily. 

This promotion will be dropped into Perks members’ accounts on Feb.14.


  • Red Velvet Cookie limited time offer: Until supplies last
  • Valentine’s Day Perks offer: Free cookie on Tuesday, Feb. 14

WHERE: All Potbelly Locations.

New fans who download the app and sign up for a Potbelly Perks reward account earn a free sandwich after their first purchase. Fans must be a Perks member to receive the Valentine’s Day promotion. To sign up for the Potbelly Perks reward program, visit

About Potbelly

Potbelly Corporation is a neighborhood sandwich concept that has been feeding customers’ smiles with warm, toasty sandwiches, signature salads, hand-dipped shakes and other fresh menu items, customized just the way customers want them, for more than 40 years. Potbelly promises Fresh, Fast & Friendly service in an environment that reflects the local neighborhood. Since opening its first shop in Chicago in 1977, Potbelly has expanded to neighborhoods across the country, with more than 400 company-owned shops in the United States. Additionally, Potbelly franchisees operate over 40 shops in the United States. For more information, please visit our website at