Alto, a Dallas-based rideshare and delivery company, has announced it will partner with national organization Toys For Tots this holiday season in all of its current service markets - Dallas-Fort Worth, Houston and Los Angeles. The partnership’s special vehicle will raise money, as well as toys, for Toys For Tots, and also provide the extremely popular On-Demand Santa experience for Alto members.
During the month of December, Alto will launch a special vehicle, “The Alto Express,” in each market. A portion of each ride taken in this vehicle will be donated back to Toys For Tots. Riders will also have the option to donate toys to Toys For Tots through this vehicle and partnership.
The Alto Express will also deliver the popular On-Demand Santa experience to Alto members in DFW. Alto members can donate to Toys For Tots through the Alto website for the chance to win a 10-minute visit with Santa outside their home. While this experience is only for Alto members in DFW, Alto offers the first month membership fee free.
“Alto is thrilled to partner with such an outstanding organization as Toys For Tots this holiday season,” said Will Coleman, Founder and CEO of Alto. “We’re proud to partner with Toys For Tots to raise funds and toys for such a deserving organization, and we’re excited to bring the magic of Christmas to our members through the popular On-Demand Santa experience.”
Residents can feel safe when traveling in The Alto Express or visiting with their On-Demand Santa. Alto’s owned and managed fleet vehicles are leading the rideshare industry in new health and safety precautions during COVID-19. All Alto drivers wear masks and gloves during every trip. Furthermore, each Alto vehicle also has a HEPA cabin air filter which removes 99.9% of airborne particles - the same filters used in hospitals to provide clean air to patients - and all Alto vehicle interiors have been treated with PermaSafe, an EPA-registered hospital-grade sanitizing mist that kills 99.9% of bacteria and viruses, including emerging pathogens like COVID-19. The PermaSafe product forms a covalent bond with every surface in the vehicle creating an invisible anti microbial shield that kills germs on contact for a full three-months, ensuring a safe and clean environment.
For more information about Alto, please visit www.ridealto.com. The Alto app is available for download on the App Store and Google Play.
About Alto
Founded in 2018, Alto is the first employee-based, on-demand rideshare company rethinking a traditionally inconsistent, gig-based industry. By hiring vetted, professional drivers and managing a dedicated fleet of 5-star crash rated vehicles, Alto offers the safest, most consistent, and most personalized passenger experience on the market today. Alto hires W2 employee drivers, provides in-depth training, manages its owned vehicle fleet and brings advanced logistics and optimization to the ridesharing space. Setting the standard in cleanliness in the rideshare industry, Alto cleans and disinfects vehicles with EPA-registered disinfectants between every ride and shift. With COVID-19, Alto has also doubled-down on its commitment to safety and cleanliness with the installation of industry-leading protective equipment, technology, and cleaning and disinfecting procedures including HEPA cabin air filters and plexiglass barriers. In addition to passenger rides, Alto shops, purchases, and delivers from local brands directly to consumers and offers same-day delivery. Currently available in Dallas, Fort Worth, and Houston, Alto has plans to bring its elevated rideshare experience nationally in the near future. For more information, visitwww.ridealto.com.