Usually, it’s a good idea to wait until you have amassed sufficient capital, before starting your business. But sometimes a great opportunity comes along, or the market is exactly right to give your startup the momentum you need. In such times, it can make sense to go ahead and start your company even when you don’t have a lot to work with in the way of funds. However, should you opt to do this, Global Threads LLC outlines some ways to strategize carefully to keep your launch successful and profitable.

First, figure out whether you can access any extra funding.

Before you start your launch on a shoestring budget, see if any of these avenues will allow you to access additional capital.

• You may be able to qualify for a business loan. Check out both government loans and privately funded ones.
• There is also a variety of grants you might qualify for. The Small Business Administration can direct you toward multiple government-funded grants. In addition, research private grants to see if you can find some specific to your demographic, region, or business type.
• Consider freeing up some additional capital by getting rid of unnecessary expenses such as subscriptions or services you don’t really use.
• Reduce the amount you owe monthly by consolidating debt, which can usually reduce your interest rate.

Consider ways to keep your overhead low.

If you don’t have a lot of funding to start with, it’s a good idea not to invest too much in your startup. Here are some ways you can keep your costs down.

• Run your business out of your home, if possible. This means eliminating additional rent, utilities, and property taxes, as well as the cost of commuting. Plus, you may be able to write off work-related expenses at tax time.
• If you can’t manage all the operations on your own or with your existing team, try to outsource to freelancers, to save payroll costs.
• Look for low-cost or free business-related software and apps to help you stay on top of your projects and administrative work, and go digital to save on expenses such as ink, printer paper, and mailings.
• Automate when possible, to free you and your team up from repetitive tasks that suck up time.

Affordable ways to market your products or services.

Yes, having a great marketing strategy is crucial – but a great strategy does not have to be expensive.

• Social media marketing is an affordable way to reach your target demographic as well as engage with clients and measure your reach via analytics.
• Create great video messaging at low cost with tools like Adobe or ClipChamp.

Some extra money-saving tips for small businesses.

No matter where you are in your entrepreneurship journey, it’s important to know how to keep your business as profitable as possible without waste of expenditure.

• Cut down on expenses where you can. For example, if your lease is about the run out, look for a more affordable apartment in the Dallas-Fort Worth area.
• Always set a detailed budget, go over your budget regularly, make sure you are sticking with your budget, and adjust it as needed.

It’s perfectly possible to get your business off to a great start even if you don’t have a lot of capital to invest in it, initially. You will need to watch your expenses and stay within budget, but even if this means a slower launch than you’d like, it’s better to begin with a solid foundation than to rush into things. With good planning and cautious financial management, there’s no reason why your company can’t succeed on a tight budget.

Global Threads is a company of t-shirt enthusiasts, designers, innovators and problem solvers. From the start, we knew our focus would be on giving life to your visions. We go beyond creative designs. Collaboration has been, and continues to be, at the core of generating great ideas and visuals for our customers. Reach out today for more info at info@globalthreadsllc.com.